Naro Moru is a small market town in central Kenya, lying on the Naro Moru River, between Nyeri and Nanyuki. Its main industry is tourism, as a base for hikers ascending Mount Kenya, to its east. Solio Game Reserve lies near the town. The town is the center of the Kieni East District . The town has an urban population of 2643 (1999 census ). The Naro Moru River flows through the town.